Design Principle: Removing the "No"s

The process of finding the perfect home consists of more than just your real estate agent sending you the perfect listing and you paying the funds. It actually has a plethora of logical and emotional reactions that guide your mind through making the right decision.

Before Priority Preparations and staging.  Plenty of No’s here for a future buyer.

Before Priority Preparations and staging. Plenty of No’s here for a future buyer.

After Priority Preparations and professional staging from the Spade and Archer Seattle team. All of the No’s are removed.

After Priority Preparations and professional staging from the Spade and Archer Seattle team. All of the No’s are removed.

These numerous logical reactions such as location, size, schools, and price, are things locked in stone and nothing we can change. The emotional reaction could come from a gut response to things such as a bad paint color, a number of needed home repairs, or its cleanliness.  These are the reactions that translate into NOs.  These are the things we can control. 

At Spade and Archer, we do what we can to eliminate the NOs. After a site visit, we will present to the seller a list of Priority Preparations.  Depending on which program the seller decides to utilize, these are the items we think need to be addressed in order to eliminate that negative gut reaction.  We look at a home from a buyer’s perspective.  We want to remove that visceral response that will override all the logical ones that say this is the perfect house for you.   

Before Priority Preparations and staging.

Before Priority Preparations and staging.

After Priority Preparations and professional home staging by the Spade and Archer Seattle team.

After Priority Preparations and professional home staging by the Spade and Archer Seattle team.

For example, a full kitchen remodel may not be possible or even necessary when listing the home.  Something as simple as updating the cabinet hardware, though, might make the kitchen tolerable for a few more years until the new homeowner can revamp the kitchen the way they want to. A buyer will come into that space and see that it needs work but is livable and that will make necessary future changes palatable.

Before Priority Preparations and professional home staging.

Before Priority Preparations and professional home staging.

After Priority Preparations are completed and staged by the Spade and Archer Seattle team.

After Priority Preparations are completed and staged by the Spade and Archer Seattle team.

Simply cleaning up the landscape or fixing holes in the wall will present the home in a better condition. Changing out dirty ceiling fans or outdated lighting fixtures could be the right way to get a buyer to see this house as move-in ready. If someone walks in and immediately sees all the work they have to do to make it livable, the “NO’s” start to win out. 

Paint colors always elicit an emotional response.  The house may be great, but a bright red wall could create an unexplainable negative reaction that leads to the buyer walking out without considering the home as a whole. Darker paint can make a room feel small even though it’s of adequate size.  It’s not logical, but the buyer will feel uncomfortable here and not consider this home as an option for them.  We try to neutralize all paint colors so that they are inoffensive to a buyer. No reason to lose a sale just because someone doesn’t like your color choices.  

Every property is unique and depending on their age, style and amenities - they all require specific fixes to make them a top listing.  We come out and inspect the house thoroughly to help find these damaging “NO’s”.  We carefully consider what is necessary to present this home in the best light possible. As the stager, we know it’s our job to do what most homeowners can not: look at the property objectively. Having that space be their home for so long, it’s almost impossible to look at it any differently. It’s our goal to partner with the seller and streamline the process without overwhelming them, thus helping them present only what is relevant and most effective in selling the home.  We want to eliminate the NOs and make a sale. 


Spade and Archer Design Agency is a professional home stager in Portland, Seattle and Los Angeles. We start every single project with our Instant Price so let’s start the process of selling your home with an easy, free and instant quote. Spade and Archer is your no-risk, pay-at-closing, touchless installation, instant pricing home stager and we can’t wait to work with you.